Website and Social Media content translation from English into multiple languages (Arabic – German – Russian)

Challenge

Website content needs to be localized to the audience and Social Media content requires creativity and capacity to adapt the language to the Tone of Voice of the brand.

Solution

Different samples of work were provided before launching the project so that the client could share feedback and a team of preferred translators was selected to work exclusively on the task.

Results

Almost 1.12 million people visited RAK in 2019  with visitors from Russia, India and Kazakhstan up by 13%, 10.5% and 15% respectively in comparison to 2018.